Physician Engagement is Essential in an Era of Health Care Reform

 
Gus Geraci, MD

Gus Geraci, MD, had a simple task his first day on the staff of the Pennsylvania Medical Society (PAMED)—lead the 163-year-old organization in a completely new direction that engages physicians to lead and shape health care delivery at a time when the health care environment is undergoing rapid transformation.

Dr. Geraci takes this big task in stride, saying he is very excited about his new job as vice president of physician leadership in quality and value at PAMED, where one of his priorities is identifying and supporting physician leadership. He’s using his more than 25 years of broad based clinical and administrative experience to help find ways to position his physician colleagues as leaders, and many of his colleagues see him as a mentor.

Though some physicians have told him they’ve given up hope that things can get better, Dr. Geraci strongly disagrees.

His role at PAMED is rather simple, he says, and yet the most challenging job of his career. “My message to physicians is that all is not lost,” he says. “I tell them, you can make a difference. My role is to get them focused and get them started. I tell them that the way to do that is to take one thing that irks you and work toward fixing it. And if you can’t figure out a way to do it, talk to us.”

Since joining the PAMED staff in April, Dr. Geraci has met with physician thought leaders – both employed and independent – and with system and hospital administrators around the state to dig deeper into regional issues and find ways PAMED can collaborate on and facilitate solutions.

Working with PAMED’s Task Force on Quality and Value, his next steps include creating a plan to help build relationships between hospitals and insurers, looking at how to align incentives, and developing better relationships between physicians, hospitals, and health systems in the regions.

Ultimately, he says, the goal of the PAMED Blueprint is to “unite all health care providers to improve quality and value.” That will include working together to implement improvements to community and population health.

Dr. Geraci invites PAMED members and non-members to contact him with their thoughts on the challenges facing physicians. “I hope we get flooded with requests,” he says.

Read more in the fall PAMED Better Health Network™ eZine.

Add Your Comments


The Pennsylvania Medical Society encourages lively debate, but please behave courteously and responsibly. Comments that include profanity, personal attacks (including language that could potentially identify an individual), or any other inappropriate, offensive, or illegal material will be removed. For more information, please see our Terms of Use. We do not answer legal questions on line. Members seeking general information about laws and regulations affecting medical practice may call our member resource line, (800) 228-7823.

Display name as (optional):

Comments (max 2000 characters):




Comments: 2


Your comment on folks creating legislation who don't know the reality of practice is right on. Physicians need to be at the table!

Gus Geraci, MD at 11/23/2011 10:34:36 AM


I'm pleased to see this focus for the PA Med Society. Someone from the organization commented on my recent blog post that discusses the importance of provider leadership in shaping health reform (http://www.mehaf.org/blog/2011/10/18/white-coats-room/). I appreciate receiving the comment of "Right on" from someone at your organization. - Dr. Wendy Wolf, President and CEO, Maine Health Access Foundation

Dr. Wolf from Maine at 11/15/2011 3:37:29 PM

Last Updated: 9/28/2011
From: 
Email:  
To: 
Email:  
Subject: 
Message: